by nxhyfiuq | Jan 26, 2006 | 9 - Miscellaneous Marketing Postings
This is refreshing. Sales and Marketing Management interviews Avaya’s head of marketing Jocelyne Attal:To Jocelyne Attal, marketing’s goal is pure and simple: drive home leads and shorten the sales cycle. She’d rather be in the field than...
by nxhyfiuq | Jan 25, 2006 | 9 - Miscellaneous Marketing Postings
OK. So. Let me get this straight. The same folks that bring us organized labor, Wal*Mart hit squads, higher taxes, massive entitlements, Brokeback Mountain, eco-terrorists, Joel Stein, moveon.org, and the ACLU are now suggesting that they hold the keys to American...
by nxhyfiuq | Jan 25, 2006 | Uncategorized
The Wall Street Journal interviewed GM sales and marketing chief Mark LaNeve on January 16. Topic – are rumors hurting GM sales? During the course of the interview Mr. LaNeve made some comments that were quite unnerving:Cognizant that a recent study shows that...
by nxhyfiuq | Jan 25, 2006 | 9 - Miscellaneous Marketing Postings
We’ve been a fan of Cisco’s James Richardson. Looks like he’s been promoted. Susan Bostrom, an eight-year Cisco veteran, will be the company’s new chief marketing officer. In her new role, Bostrom will be in charge of...
by nxhyfiuq | Jan 25, 2006 | Uncategorized
John Battelle over at Searchblog is hosting a conversation about Yahoo CFO Susan Decker’s comments about surrendering to Google: "We don’t think it’s reasonable to assume we’re going to gain a lot of share from Google," Chief...