by nxhyfiuq | Aug 13, 2007 | Uncategorized
Large, well-provisioned competitors are always vulnerable to attack by smaller more agile enterprises. Market share battles can be described by the two primary maneuver forces of interaction and isolation. The need to increase my interaction with a customer while...
by nxhyfiuq | Aug 13, 2007 | Uncategorized
Campaigning is a competitive endeavor that takes place in an arena of challengers and leaders attacking and defending their respective market share. As a leader I will engage in campaigns to defend or expand my market share. As a challenger I am continually battling...
by nxhyfiuq | Aug 13, 2007 | Uncategorized
The folks at Sui Generis in San Juan Capistrano created a campaign that generated more than $27 million in sales for Toshiba America Medical Systems. Good job guys. Read more in BtoB. Download vSente’s Free Campaign Planner to learn more about how we help...
by nxhyfiuq | Aug 1, 2007 | Uncategorized
Seems as if some Wall Street Journal reporters don’t quite get this free enterprise stuff. Tom Peters has a great post on their reactions to the pending News Corp. acquisition. Link Download vSente’s Free Campaign Planner to learn more about how we help...
by nxhyfiuq | Aug 1, 2007 | Uncategorized
Sen. John Kerry, Chair for the U.S. Senate Committee on Small Business and Entrepreneurship, will be live online with BizBox on Thursday, August 2 at 2:00 p.m. ET to answer your questions on small business. American Express and Slate are bringing you this opportunity....
