by nxhyfiuq | Oct 5, 2006 | 2 - The Importance of Market Share, 3 - A Critical Look At Blue Ocean Strategy
More Blue Ocean debunking. This time via venture capitalist Ron Garret in his "Top Ten Geek Business Myths"Myth #10: Having no competition is a good thing. Reality: If you have no competition the most likely reason for that is that there’s no money to...
by nxhyfiuq | Sep 26, 2006 | 3 - A Critical Look At Blue Ocean Strategy
George Stalk, Jr., and several others via Harvard Business Review are offering Hardball Strategies, 2nd Edition – a collection of articles based upon George Stalk’s and Rob Lachenaur’s original Hardball: Are You Playing to Play or Playing to Win....
by nxhyfiuq | Sep 25, 2006 | 3 - A Critical Look At Blue Ocean Strategy
Steve Rubel is spot-on with his comments about Googles (in)ability to innovate. In this post Micro Persuasion: The Google Anarchy today Steve offers: Fortune magazine has a lengthy cover story on the chaotic way Google runs. What’s clear from the piece is that...
by nxhyfiuq | Sep 21, 2006 | 3 - A Critical Look At Blue Ocean Strategy, 9 - Miscellaneous Marketing Postings
I have been on the bleeding edge of innovation many times throughout my 25+ year career. Which is why I have found the thesis of Kim & Mauborgne’s Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant to be wrong. Simply...
by nxhyfiuq | Dec 12, 2005 | 3 - A Critical Look At Blue Ocean Strategy
Wayne Pollard author of Minds before Market Share has written a nice article over at CMO Magazine about Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant. Wayne’s point being that authors W.Chan Kim and Renee Mauborgne...
by nxhyfiuq | Sep 25, 2005 | 3 - A Critical Look At Blue Ocean Strategy
Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets by Constantinos C. Markides, Paul A. Geroski presents an interesting counterpoint to Blue Ocean. This from the book promo:If you get there first, you’ll lead the pack,...